JSW Coffee Talk…



Good Morning and Happy Wednesday!

Wow. It has been a month of Sundays since I have last written but it feels good to be back! And don’t call it a comeback…because we’ve been here for years. Working. Behind the scenes. Making sure our offerings and business model is sound.

Aside from me jumping back on the blog, we are back to hosting another one of our JSW Coffee Talks this month! If you recall, our Coffee Talk series are short business sessions that allow you to get personal with the Team and gather pointers/practical lessons for your small business or nonprofit for a small cost.

This month, we are discussing ways to build effective teams and have efficient meetings so you can grow and enhance your business. The link is copied below for tickets:



We look forward to seeing you and helping you with your business needs.

Have an awesome day!


Keith Cradle –@mrcradle on IG/Twitter



Habits and Rituals…

Good Morning All,

It’s June 1st and we are starting the second half of 2015! Can you believe it, it was just January 1st. LOL And here we are. Which also means that we have made it through 6 months of whatever life has thrown at you. The fact you are reading this says you are still here, your business is still here and you have the ability to make the next 6 months better than the first! So let’s get to it.

Habits and rituals are very important in the lives of very successful people. I can attest that I do a lot of the same things over and over each day to build routine and consistency. I even try to eat the same things for breakfast when I can. When I walk in the office, I do the same routine to get me started which includes prayer. Life can get busy and our head space can get noisy but having coordinated routines that get us in a mindful habit of positive preparation can be very useful.

So as we move into the second of half of the year, begin to think about the positive rituals, habits or routines you have. How can you build on them? How can you use them to propel you forward? How do your rituals turn life’s obstacles around? Do they have you focusing on the positive?

Life is about consistency. We all need it. We should want to seek it out. Productivity is seeped in doing things right each and every time. So manage your time and create positive habits that you can use which can maximize your time, talent and treasure.

Have an awesome day!


Keith Cradle

Merging Our Youth with Arts and Culture Interview…

Good Morning All and Happy Friday!

One of my greatest passions is connecting youth and young adults with arts and culture in our community. Last night I had the honor and privilege to discuss that passion on internet radio with radio host Adrian Harper. If you have some time, listen to the interview via the link provided below!


Have an awesome Friday!


Keith Cradle

It’s Never That Easy…

Businesses are created and nurtured over time.  It will come with a ton of lessons, failures, losses and ultimately triumphs. However, getting there and being in the process is hard work.  If it were easy to start a nonprofit or for profit business, everyone would be doing it. Yet, they are not and here you are. Ground tilled, seeds planted, watered and expecting a harvest. But not so fast…

The process and the experiences that will follow are life long lessons you can adhere to and pass along.  The challenges you will face as an owner can and will be brutal. Just know that you can make it. In my 20 years of teaching and consulting businesses, while I cannot say I have seen it all, I can say I have seen a lot. The truth of the matter is we will all experience what life has to offer but we must stay on the path.

With that said, I want to offer a few thoughts to keep you encouraged:

1.  The beginning will not be easy.— While everyone focuses on the end result, the steps to becoming fruitful will be hard. You will need to be patient, diligent and observant to the details. You will exercise a lot of faith and need a strong resolution to push through when you do not feel like it.

2.  You will not be able to control everything.— The hardest part for many of us is to let go and understand we cannot control everything. The only thing we can actually control is our reaction  to the things life will throw at us.You will need to trust advisors, employees and friends to help steer you in the right direction.

3.  You will have to learn to let somethings and people go.— Sacrifice will be your mantra. You will have to sacrifice things and people if you want the business to succeed.  Everyone will not be in your corner. Everything will not be worth the investment. Learn early who and what you can bring with you.

4.  No Risk. No Reward.— Starting a business is a risk/reward proposition. If you do not risk anything, you will not gain anything. Pretty simple. How much are you willing to risk?

5.  Before anything else, REINVEST in yourself.— Before anything else, you must give back to yourself and your new business. Take care of yourself so you are healthy enough to run the business. Take care of the finances so your business is healthy enough to run.

I hope this helps. If you need more guidance, please make sure to come out May 2 @ 3pm for JSW Media Coffee Talk. It will be an informative session where you hear from the experts on brand and business development. The link is listed below:


Have an awesome day!


Keith Cradle (@mrcradle on IG/Twitter)

Coffee Talk w/ JSW Media…

Coffee Talk w/JSW

Good Morning and Happy Monday!

If you are in Charlotte and looking for small business advice without having a large budget, please come out to the first “Coffee Talk with JSW Media.” On Saturday, May 2nd @ 3pm, JSW Media [whom I am affiliated with for full disclosure] will sponsor a private opportunity to work with business/PR professionals on branding and brand development. You can purchase tickets and get more event details by clicking the link below.


Hope to see you out there!


Keith Cradle

Speed Dating…

Good Morning All,

Welcome to the weekend and I hope you are having a great start to your Friday. Yesterday, I had the extreme pleasure to take part in a “speed dating” experience. And no, not the type of speed dating that would allow me to meet a life partner or potential wife but one that combined networking and the passing of information.

As some may know, I am currently involved with the Community Building Initiative’s Leaders Under 40 program. The program is designed to teach young leaders how to be better through community based experiences.  In our latest session, we spent 2 hours meeting and talking with local business and community  leaders through “speed dating.” Now, while I have heard and read about “speed dating” for individuals looking for a mate, I never participated in one and not even one for business purposes. So my first foray was actually pretty neat.

As I moved from station to station with my LU40 classmate Leila, I found the format to be just perfect. Just enough time [7 minutes] to ask a few questions, get feedback, exchange a business card and not have any awkward silences. I was able to meet many people I’ve heard about, such as Emily Zimmern, Micheal Smith and Bob Morgan, as well as connect with those I have met numerous times.

One the prevailing themes from those imparting words of advice to us was to find your passion.  All of the people speaking made it clear that passion for what you do will keep the drive to success alive.  You can work a meaningful job but if there is something else you are passionate about, you must uncover it and foster it.  Our communities need our ideas and our energy. We cannot remain on the sidelines and hide from our destiny to lead and help others.

I close with this, if you ever have the opportunity to network in a “speed dating” environment, do it. Meet all the people you can and take notes. The advice and time you spend will be invaluable.

Have an awesome day.


Keith Cradle

10 Things No One Can Steal From You…

I hope you are all having an awesome Monday. Even in our worst days, there is always something to be thankful for and expectant about. If you are having a rough day [and trust me, I have had my share of them!] take a look at this post that was sent to me…


It was done in 2012 but I am quite sure all the information is relevent in 2015! Have a great day and I hope it helps.


Keith Cradle